Senior travel agents specialize in trips for older adults—pace, accessibility, and value matter. Loyal clients and repeat bookings make this a stable and meaningful niche.
Senior travelers often have time, budget, and a strong desire to see the world—but they also want someone who gets pacing, accessibility, and the right kind of comfort. They don’t want to be sold the wrong trip; they want a trusted agent.
Why senior travel is rewarding. This demographic travels often and values relationships. Get it right and you have a client for years. They refer friends and family. Your attention to detail—flights, mobility, insurance, pacing—builds trust. Many agents find it meaningful to help people make the most of their retirement travel.
What you need. Patience, clarity, and an understanding of what “senior-friendly” means in practice: direct flights, ground transport, room location, and trip insurance. A host with good supplier access and tech that simplifies booking helps you deliver consistently.
Next step. If you want to specialize in serving older travelers with care and expertise, join a host agency that supports independent agents and keeps 100% of your commissions.
