All Articles
Industry InsightsTravel Planning

What Is Travelovin? A Quick Overview

What is Travelovin? It's a platform for travel advisors—technology, training, and community—plus a way for travelers to find an advisor. Here's the full picture.

Travelovin TeamFebruary 13, 20264 min read
What Is Travelovin? A Quick Overview

What is Travelovin? In short: Travelovin is a company that supports travel advisors with a platform, training, and community—and helps travelers find and connect with those advisors. It is not a site where you book flights or hotels yourself like Expedia or Booking.com.

Here’s a clearer breakdown.

The basics

Travelovin was founded in 2023 by people with over 15 years of experience in luxury hospitality. The idea was to give travel advisors better tools and support than what was available—so they could run their businesses more effectively and create better experiences for their clients.

Today Travelovin reports supporting over 10,000 travel advisors and offers access to 170,000+ properties worldwide through its platform. In 2024 it launched an AI-powered advisor platform to help advisors work more efficiently.

So when someone asks “what is Travelovin?” the answer depends on who’s asking: an advisor or a traveler.

What is Travelovin for travel advisors?

For travel advisors, Travelovin is a platform and community that provides:

  • Technology and tools – Booking systems, client management, proposals, and workflows so you can run your business in one place.
  • Supplier access – Relationships with hotels, tour operators, and other suppliers; the company cites 170,000+ properties worldwide.
  • Training – Education on products, systems, and building your business.

Advisors can join as part-time or full-time, and experienced advisors can switch and keep 100% of their commissions (no commission splits). If you’re comparing options, it’s one platform among many—see best travel advisor platform and best host agency for context.

What is Travelovin for travelers?

For travelers, Travelovin is a way to find a travel advisor, not a place to book travel yourself.

  • Find an advisor – You describe your trip (destination, dates, style, budget, etc.) and can be connected with advisors who can help.
  • Browse advisors – You can also browse the network by expertise, location, and languages.

You don’t search for flights or hotels on Travelovin or click “book” there. You work with an advisor who plans and books your trip for you. So “what is Travelovin?” for a traveler = a matchmaking layer between you and human advisors.

What Travelovin is not

  • Not a consumer OTA – It doesn’t sell flights or hotels directly to the public.
  • Not a guarantee of results – Advisor success depends on the advisor; Travelovin provides tools and support, not a promise of income or client outcomes.
  • Not the only option – Advisors have many platforms and host agencies; Travelovin is one choice.

For more on trust and expectations, see Is Travelovin legit?.

Who’s behind it?

Travelovin’s story is summarized on the About page: the founders started in luxury hospitality (around 2009), later managed operations at hotel brands (around 2015), saw the need for better advisor tools (around 2020), and founded Travelovin in 2023. The company describes its values as passion for travel, advisor-first focus, global perspective, and excellence in service.

Bottom line

What is Travelovin? It’s a company that runs a platform for travel advisors (tech, training, supplier access) and a way for travelers to find those advisors. It is not a direct-to-consumer booking site. Whether you’re an advisor or a traveler, that’s the distinction that matters.


Advisors: Explore Travelovin for training, tools, and a community built for independent agents. Travelers: find an advisor to plan your next trip.

Travelovin Team

Travelovin Team

Travelovin Team